by Austin Rotter | May 9, 2023 | Austin Rotter, Business
Marketing is a crucial component of any business because it seeks to sell products or services to consumers. A successful marketing strategy involves understanding the psychology of consumer behavior, including the factors that influence consumer decision-making....
by Austin Rotter | Apr 18, 2023 | Austin Rotter, Business
When starting a new business, there are a million things to consider. It can be daunting, from developing a product to finding funding, building a team, and launching your brand. One thing that often gets overlooked in the early stages of a startup is public...
by Austin Rotter | Mar 8, 2023 | Austin Rotter, Business
A mission statement is a framework that helps the target audience and the employees establish the company’s identity. It serves as a starting point for everyone involved in the project and sets the organization apart from the competition. A mission statement can...
by Austin Rotter | Feb 8, 2023 | Austin Rotter, Business
Outsourcing can be an excellent way for companies to improve their marketing capabilities and focus on their core competencies. It can also help them fill the gaps in their existing expertise. However, before you start working with an outsourcing company, it’s...
by Austin Rotter | Jan 13, 2023 | Austin Rotter, Business
A company’s social media presence is essential in today’s world, allowing it to grow its customer base. Managing multiple accounts can be daunting, but with the right tools, you can easily plan and organize your campaigns. Aside from the software, there...
by Austin Rotter | Dec 9, 2022 | Austin Rotter, Business
Due to the potential of web3 technologies to transform how brands interact with their customers, many companies are still reluctant to embrace them fully. However, they are starting to experiment with these platforms to attract their Millennial and Gen Z customers....